We at Creative Pop (“we”, “us”, “our”) respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose and safeguard your personal information when you visit our website www.creativepop.com.au (“Website”) and engage with our services.

2. Scope & Applicability

This Policy applies to all personal information we collect through the Website or in connection with our services. It also explains your rights in relation to that information and how we comply with the Office of the Australian Information Commissioner (OAIC) requirements and the Privacy Act 1988 (Cth) and its Australian Privacy Principles (APPs). OAIC+1

3. What personal information we collect

We may collect the following types of personal information:

• • your name, email address, telephone number, postal address;

• • your company/organisation name (if applicable) and role;

• • payment or invoicing information (if you engage our paid services);

• • digital identifiers such as IP address, device information, browsing behaviour;

• • any other information you provide to us (for example, via contact forms, subscription forms, social‑media interaction);
  • visual screenshots and flow of your navigation.

4. How we collect personal information

We collect personal information in a number of ways, including:

• • when you voluntarily provide it (e.g., by submitting a contact form, subscribing to our newsletter, creating an account with us, or making an enquiry);

• • automatically when you use the Website (e.g., through cookies, log files, analytics tools);

• • via third‑party integrations or platforms (for example, when you interact with our social‑media adverts or links).

5. Why we collect and how we use your information

We collect your personal information for the following purposes:

• • to respond to your enquiries and provide our services;

• • to send you newsletters, marketing communications and promotional offers (if you have opted in);

• • to administer our Website and improve the user experience;

• • to present relevant advertising (including via social‑media platforms) and measure the effectiveness of our campaigns;

• • to comply with legal or regulatory obligations.

6. Disclosure of your personal information

We may disclose your personal information to:

• • our related companies and service providers who assist with our operations (such as IT hosting, marketing, analytics, payment processing);

• • social‑media platforms and advertising networks for the purpose of delivering, tracking and optimising advertising;

• • third parties if required by law or for the purposes of a merger, acquisition or other business restructure.

If we do disclose your personal information outside Australia (for example, data hosting or analytics services overseas), we will take reasonable steps to ensure that the overseas recipient handles your information in a way that provides a comparable level of protection. Sprintlaw

We may use trusted artificial intelligence (AI) tools to assist with customer service, content creation, administration and operational efficiency. Where these services process personal information on our behalf, they are used in accordance with our privacy obligations and appropriate contractual safeguards.

We may disclose your information to trusted third-party providers including website hosting providers, cloud infrastructure providers, payment processors, CRM systems, analytics providers, email marketing platforms and professional advisers where necessary to provide our services.

7. Cookies & tracking technologies

We use cookies, browser local storage, web beacons and similar technologies, including Google Analytics, Google Tag Manager, Microsoft Clarity, Meta Pixel and LinkedIn Insight Tag, to understand website usage, improve user experience, measure advertising performance and personalise our marketing communications. You may set your browser to refuse cookies, but this may affect your ability to use certain features of the Website.

8. Security and data retention

We take reasonable steps to protect your personal information from misuse, interference and loss, and unauthorised access, modification or disclosure. We retain personal information only for as long as necessary for the purposes described in this Policy, or as required by law.

9. Access to and correction of your information

You may request access to the personal information we hold about you and ask us to correct it if it is inaccurate, incomplete or out‑of‑date, subject to certain exceptions under the Privacy Act. OAIC

10. Complaints

If you believe we have breached this Privacy Policy or the APPs you may contact us (see section 12). We will investigate and respond to your complaint.

11. Changes to this Policy

We may update this Policy from time to time to reflect changes in our practices, legal obligations or services. We will publish the updated Policy on our Website and indicate the date of last revision. Legal123.com.au+1

12. Contact us

If you have any questions, wish to access or correct your personal information, or make a complaint, please contact:
Creative Pop Email: [email protected]
Effective date from: 20 September 2025

Social Media & Advertising Policy

This section explains our policy for social‑media platforms (such as Facebook, Instagram, LinkedIn) in relation to advertising, data usage, and user engagement.

 

1. Scope

This Social Media & Advertising Policy covers how we engage with audiences and use advertising tools on social‑media platforms via Creative Pop.

 

2. Advertising purpose and audience targeting

We may use user data (collected as per the Privacy Policy above) and social‑media advertising platforms (for example: Facebook Ads Manager, Instagram, LinkedIn Campaign Manager) to:

• • deliver relevant promotional messages, content, offers or services;

• • conduct retargeting, look‑alike audiences or custom audiences (for example targeting users who have visited our Website, subscribed to our mailing list, or engaged with our social content);

• • measure and optimise campaign performance (including tracking impressions, clicks, conversions and engagement metrics).

 

3. User consent & opt‑out

By engaging with our Website, subscribing to our communications or interacting with our adverts, you acknowledge and agree that your data may be used for advertising and analytics as described above.
If you no longer wish to receive targeted adverts from us via social‑media platforms, you may:

• • opt‑out of our email marketing list;

• • adjust your ad‑preferences on the individual social‐media platforms (for example targeting settings in Facebook/Instagram, LinkedIn);

• • unsubscribe via links we provide in communications or on our Website.

 

4. Use of social‑media tracking technologies

We may use social‑media tracking pixels (for example Facebook Pixel, LinkedIn Insight Tag) or similar tools to capture user actions on our Website (such as page views, form submissions or purchases) and feed that into our advertising platforms to optimise targeting and measure outcomes.
We will disclose the use of such tracking technologies in the “Cookies & tracking technologies” section of our Privacy Policy.

 

5. Content moderation and engagement

When we publish content or advertising on social‑media, we will endeavour to maintain respectful, relevant, lawful and on‑brand communications. This includes:

• • avoiding discriminatory, defamatory, misleading or offensive content;

• • clearly identifying sponsored or paid‐advertising content, in compliance with relevant platform rules and advertising standards;

• • monitoring user comments, messages or reactions and responding when appropriate while reserving the right to remove or hide comments that are spam, abusive or violate our community standards.

 

6. Data sharing with advertising platforms

When we provide custom audiences or retargeting lists (for example email addresses hashed and uploaded to Facebook or LinkedIn), we ensure this is done in accordance with the platform’s terms, our privacy commitments and applicable laws. We do not sell user data to social platforms; we use the data strictly for our own marketing purposes and as permitted by the platforms.

 

7. Compliance with relevant laws and platform policies

We will comply with:

• • the applicable privacy and advertising laws (including the Privacy Act 1988 and APPs);

• • social‑media platforms’ advertising and data usage policies (for example Facebook’s Advertising Policies, LinkedIn’s Advertising Guidelines, Instagram’s branded content rules);

• • all relevant consumer law obligations (such as clarity of offer, no misleading claims).

 

8. Review & audit

We will periodically review our advertising targeting, measurement activities and data handling practices associated with social‐media campaigns to ensure ongoing compliance, relevance and effectiveness. Any changes will be reflected in this Policy.

 

9. Contact for social‑media queries

For any questions about how we use social‑media marketing data, or to request removal from our advertising lists/targeting, please contact us via the contact details set out above.