Growth Retainer: packaging and graphic design for packaged goods

Specialised design for retail brands

Reliable team led by a creative director with 18 years of experience and over 500 SKUs launched across 10+ countries

A dedicated creative team for food, wellness, and healthcare brands managing large, fast-moving ranges. Built for brand directors managing 50+ SKUs, needing constant packaging updates, point-of-sale and trade materials.

Our retainer exists to solve specific problems

You’re managing 50+ SKUs and something in your range needs attention nearly every day. Yet your team is not specialised in packaging & point of sale materials.

You’re tired of re-briefing a new agency or committing to the wrong person without enough experience every time your workload overflows. 

You spend hours explaining the same thing over and over again, and still can’t get the result you were hoping for, so you settle for something less. 

You need more than packaging design: point-of-sale, trade materials, and launch collateral, all at the same pace, from the same team who knows how to sell your product at any opportunity.

You want a proactive partner, not an AI. We are a team that flags what’s coming and helps you with large projects, not one that waits for a brief to land.

One plan. Built for scale.

Grow your library with powerful creativity

  • Your dedicated team, working with your priorities each week.
  • A clear process you'll love: One retainer, one team, one queue.
  • Proactive planning: we flag upcoming SKU and compliance needs before you ask.
  • Direct line to our team, with live delivery for complex jobs. No account layers, no re-briefing.
  • Request via your preferred communication channel including online forms, phone call, Creative Bot, Email, WhatsApp, Teams or Meetings.
  • One request at a time.
  • 2TB Google Drive Storage.
Designed to consistently produce and update packaging designs, brand assets, point of sale materials with unlimited work, one at a time. 
  • Strategists: Product launch strategy, planning of activities & photoshoots, social media planning.
  • Graphic Design: Packaging design, point-of-aale materials, digital mockups, logos, brand guidelines, brochures, graphic institutional materials, merchandising, advertisements, webpages, social media content, image creations.
  • Media: Photography, video editing, advertisement and recipe shoots.
  • Copywriting: Content for any graphic and digital material, brochures, institutional materials and presentations, headings for advertisements, webpages, social media content.
  • Digital Media: Ads management for Meta and Google.

How it Works

1.

Request your project: Sign up and brief us via your preferred communication line: Whatsapp, online meeting or submit via the system

2.

Receive your first presentation: We will present a few ideas within a few days of receiving your initial briefing

3.

Request your adjustments: We continue working collaboratively and will only stop when you love it

We consistently produce brand assets, delivering outstanding design and creative work that follows your needs, local requirements and legislation.

Grow your library with powerful, purposeful marketing materials. Our package includes:

✓ Short and fixed deadlines for each project type
✓ Consistently quick turnaround
✓ Monthly Credit Card Payment

Customer Reviews

Charity Handley
Match with Nature
I highly recommend Thay and the team at Creative Pop. We needed a review of our packaging for our eco brand done quickly. Not only did they deliver on time, the job was fantastic!
Troy Agosti
ÉVO Hass | Dons Fort Packing
Creative Pop are absolutely fantastic to work with! Their team brought fresh ideas, great energy, and a real eye for detail. Everything was handled with professionalism and creativity, and the end result exceeded expectations. I couldn’t be happier and highly recommend them.
Gabriel Marinonio
Neo Stone Services
"Absolutely thrilled with the design Creative Pop came up with for my van wrap! It turned out exactly how I pictured it – luxury, high-end, exclusive vibes all the way. [...] Super easy to deal with, nailed the brief, and the end result is next level. Couldn’t be happier. Highly recommend!"
Juan Pineda
Abseilers Crew
I have been doing business with Thay for sometime now across all my businesses, she has always delivered exceptional work and very professional. [...] Would highly recommend her work to everyone who is looking to partner up with a reliable company
Sandra Macri
Elana Collection
Thay from Creative Pop did an amazing job designing our candle and diffuser boxes. She was incredibly attentive and approachable throughout the entire process [...] We're absolutely thrilled with the final designs and would highly recommend [...]
Giovanna Spurano
Artist
"I made my brand with Thay, and she is simply wonderful. Punctual delivery, responsible and super charismatic, managed to understand what I really needed. Highly recommend, great professional."
Javier Ortiz
Flat White CrossFit
"Thay helped us with our Gym social media, adds and graphic design. She is a very talented artist, but she also has a great knowledge in Marketing, editing and everything visual."

Frequently Asked Questions

Below are our most frequently asked questions, but you can always reach out to us with additional questions you may have on our contact page.

  • 1. What is the Growth Retainer, and how does it work?

    It's a dedicated one or two jobs at a time of creative work for your brand, covering design for packaging, point-of-sale, and trade materials for one flat monthly rate. We prioritise the work with you each week, so your range always gets attention in the right order.

  • 2. What kind of assets can I request?

    Packaging for new and existing SKUs, point-of-sale and in-store materials, and the trade materials your team needs to sell the range — brochures, sales sheets, retailer one-pagers, catalogues, and presentation decks.

  • 3. How fast will I receive my designs?

    Our turnaround depends on the complexity of each project, but most requests are delivered within 2-8 business days. Because the team is dedicated to your range specifically, we agree the priority order together each week, so nothing urgent waits behind lower-priority work.

  • 4. What if I need revisions?

    Unlimited revisions are included! We work with you until the design aligns with your brand vision and expectations.

  • 5. How many design requests can I make per month?

    You can submit as many briefs as you need, there’s no limit, they will just be queued and we will keep going. We will work on one or a couple of them at a time depending on your plan, but always ensuring top-notch quality, every step of the way.

  • 6. Is this service suitable for small businesses or startups?

    This retainer is built for brands already managing a real range — generally 15+ active SKUs or frequent launches. If you're earlier-stage, our project-based packaging offer is a better place to start.

  • 7. What if I need branding support beyond design, like strategy or content?

    Content creation and campaign materials sit within your unlimited work and weekly meetings. Deeper brand strategy work is scoped separately, and we'll always flag it clearly if something falls outside the retainer.

  • 8. Do I own the designs once they are delivered?

    Yes, you own 100% of the final version of each design we deliver. However, access to raw, editable files is not included. We also reserve the right to use portions of the design process and final assets for our own marketing, including showcasing work on our website, social media, or YouTube.

Strategic decisions fuel long-term business growth

Book Your Complimentary Strategy Call​

Start by booking a call via the form below. Please share enough detail to allow us to map your product and advise on your next steps.


Back to Top